In December 2019, social media expert Eleanor St Clair talked to the Circle about social media to target agents or potential readers.
Social media can be both an advantage and a disadvantage to authors: it opens us up to a much bigger audience, but we’re also much closer to them, with no editors or filters (barring the pretty ones on Instagram). Social media is instant and permanent. So we need to know what our author brand is and how we show it through our interactions online.
Eleanor St Clair is a copywriting and social media professional who has worked with individuals and organisations to develop their brand and social media presence. She is also a fantasy fiction writer, working on her first novel.
To find out more, and see handy tips for getting started on social media, see Eleanor’s website